The brief
The PR programme included a range of article placements in legal media outlets and the production of short animation clips to boost social media shares.
“Technology PR did a great job in securing and writing articles with relevant technology and legal journals. They also helped us with our social media interaction and increased brand visibility substantially. Because they are client focused, technically brilliant they also effortlessly ensured that we were always on plan and on budget. I'm delighted to say we can attribute this to the great work done by Technology PR.”
The results
- Technology PR boosted Neota Logic’s profile amongst key media, law firms and AI industry watchers through strategically placed articles and animated video explainers.
- Social media presence was boosted through higher value content marketing and closer marketing coordination with its North American office.
- Technology PR showcased spokespeople as industry experts and they are now proactively invited to speak at key industry events.
